Windsor Western
Co-founder of Her Campus, involved in establishing the publication for college women by college women.
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Mar 19, 2024 • 52min
The bootstrapped path
Her Campus, founded by college undergraduates, thrives as a profitable media business solely through ads. Their bootstrapped model, focusing on execution, not aging with their audience, and offering agency services, sets them apart. The evolution from a college women's platform to a diversified ecosystem showcases their adaptability and focus on sustainability in the ever-changing media landscape.
