
Wilma Bainbridge
Professor of psychology and founder of the Brainbridge Lab at the University of Chicago who studies memory and led academic experiments on the visual Mandela effect featured in the episode.
Best podcasts with Wilma Bainbridge
Ranked by the Snipd community

22 snips
Jan 15, 2026 • 40min
Brainsquatch
Matt, a new father and listener, shares his puzzling memory of an alternate Bob's Burgers episode. Joined by Wilma Bainbridge, a psychology professor studying memory, they dive into the Mandela effect and why people misremember details. Wilma explains how brains construct false memories through schema theory. Laura Silverman, a voice actor from Bob's Burgers, confirms that there was never an alternate version of 'Brunch Squatch.' Ultimately, they're able to clear up Matt's confusion, providing insights into the curious workings of memory.

4 snips
Jun 13, 2024 • 27min
What Makes Something Memorable (or Forgettable?) with Wilma Bainbridge
University of Chicago psychologist Wilma Bainbridge discusses what makes things memorable, including the Mandela Effect. Her team created an AI tool, ResMem, to predict memorability in faces and artwork. They explore the impact of memorability on time perception and memories, with potential applications in education and healthcare.


