Wendy Wood

Richard Thaler, Nobel Prize-winning economist, discusses the concept of friction and 'sludge' in decision-making. Susan Budowski shares stories of people struggling to get out of timeshare contracts. Wendy Wood talks about leveraging friction for positive habits. The podcast explores subscription traps and the impact of friction on behavior change.

Wendy Wood reveals recent science behind habit formation and how you can use it to reshape your own behavior. — YOU’LL LEARN — 1) The trick to building habits 2) Why context is so crucial for habits 3) The one question to control your bad habit Subscribe or visit AwesomeAtYourJob.com/ep742 for clickable versions of the links below. — ABOUT WENDY — Wendy Wood is a behavioral scientist who is Provost Professor of Psychology and Business at the University of Southern California. She is the author of the book, Good Habits, Bad Habits. For the past 30 years, she has been researching the nature of habits and why they are so difficult to change. • Book: Good Habits, Bad Habits: The Science of Making Positive Changes That Stick • Instagram: @profwendywood • Twitter: @ProfWendyWood — RESOURCES MENTIONED IN THE SHOW — • Book: The Principles of Psychology by William James • Book: Tiny Habits: The Small Changes That Change Everything by BJ Fogg • Past episode: 317: How to Form Habits the Smart Way with BJ Fogg, PhD • Past episode: 665: How to Make Lasting Change – According to Science – with Katy Milkman See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this insightful discussion, Dr. Wendy Wood, a leading behavioral scientist and author of 'Good Habits, Bad Habits,' explores the complexities of habit formation. She reveals why bad habits are easier to adopt than good ones and debunks the myth of the 21-day rule for habit change. Wood emphasizes the importance of context, rewards, and environment in building lasting habits while sharing strategies like bundling enjoyable tasks with less appealing ones. Listen as she uncovers the science behind making good habits stick.

Dr. Wendy Wood, a renowned expert in behavioral science and author of Good Habits, Bad Habits, discusses the fascinating mechanics of habit formation. She explores how habits are formed through cues and rewards, emphasizing the influence of context on behavior. The conversation dives into the disruption of routines during the pandemic, the psychology behind fitness habits, and how businesses can leverage habit science for customer engagement. Wendy provides actionable strategies for fostering good habits while mitigating bad ones, using engaging real-world examples.

Wendy Wood, an influential author known for her research on habits and personal development, dives into the psychology and neuroscience behind habit formation. She shares actionable strategies for cultivating positive habits and breaking away from negative ones. The discussion highlights the significant role of environment and rewards in habit formation, challenging common misconceptions about self-control. Listeners will gain insights into how habits shape daily decisions and ultimately impact well-being and personal growth.