Wayne Li

Wayne Li, a GA Tech professor and author of 'Design Empathy and Contextual Awareness,' discusses the evolving landscape of product design. He emphasizes the crucial roles that empathy and contextual understanding play in developing user-centered products. Wayne explores how advancements in AI can enhance design, particularly in areas like healthcare and autonomous driving. He also highlights the importance of blending qualitative and quantitative data to navigate corporate innovation and respond to changing consumer needs.