Walker Thrash

Walker Thrash, a seasoned real estate developer and author of The Dealmaker's Will, shares his expertise in human-centered negotiation. He emphasizes that relentless action trumps talent in achieving success. Thrash reframes negotiation as collaboration, stressing the importance of vision and trust over mere price discussions. He highlights the power of preparation and recognizing others' authority to foster stronger relationships. Thrash also advocates for making others feel ownership of ideas to drive innovation, all framed within the engaging storytelling of his upcoming book.