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Vinny Pujji
Partner at Left Lane Capital, an early-stage investment firm specializing in consumer businesses. Provides expert insights on Calm's business model and growth strategy.
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May 12, 2021
• 57min
Calm: The Sleeping Giant - [Business Breakdowns, EP. 08]
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Vinny Pujji, a Partner at Left Lane Capital, breaks down Calm, the leading sleep and meditation app. He discusses how Calm harnessed data to tap into unique customer demands while maintaining a subscription model that fosters operational focus. Pujji highlights Calm's distinguishing features, such as its emphasis on sleep content and celebrity endorsements, which have helped it to outpace competitors like Headspace. The conversation also delves into the evolving wellness industry, Calm's adaptive strategies, and insights on building sustainable consumer-focused business models.
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