Matt Heafy, frontman of Trivium, shares his insights on monetizing metal in the digital age. Finn McKenty, YouTube guru, discusses career strategies for musicians, emphasizing community support and sustainable growth. Vince Edwards, a veteran from Metal Blade Records, offers behind-the-scenes perspectives on attracting labels and engaging with fans. They explore innovative fan engagement methods and the importance of authenticity, shedding light on how artists can adapt and thrive despite industry challenges.