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Vicky Reeves
Founder of GoDonate and digital fundraising expert. She shares practical examples and actionable advice to help charities increase donor engagement and optimize online donation journeys.
Best podcasts with Vicky Reeves
Ranked by the Snipd community
Aug 7, 2025
• 29min
Optimising your online donation journey
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Digital fundraising expert Vicky Reeves, founder of GoDonate and a seasoned pro in online giving, shares invaluable insights on optimizing the donation journey for charities. She discusses the importance of understanding donor motivations and simplifying donation processes to boost conversion rates. With real-life examples from major UK charities, Vicky highlights strategies for improving user experience and messaging consistency. She also dives into cutting-edge trends like digital wallets and cryptocurrency, ensuring charities remain relevant in the evolving online fundraising landscape.
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