Veronica Shelton

Veronica Shelton, co-founder of Oak Theory, a successful design studio, shares her inspiring journey from freelancer to multi-million-dollar entrepreneur. She discusses the vital role of delegation and smart hiring to scale operations while preserving company culture. The conversation highlights the significance of community support in leveraging technology and AI, and addresses the emotional challenges of transitioning to advisory roles in leadership. Veronica also emphasizes investment in future leaders and the importance of adaptability, especially for women in tech.

Veronica Shelton and Hannah Ryu, co-founders of Oak Theory, ignite the conversation with their inspiring journey as women of color in tech. They discuss the power of AI tools in revolutionizing branding and design, blending efficiency with a human touch. Key insights include the importance of understanding customer behavior, the balance between cost-effective strategies and brand identity, and daily gratitude in partnership dynamics. Their mission to empower smaller businesses shines through as they share valuable tips for startups to create impactful brands.