Venkat Atluri

Venkat Atluri, a senior partner at McKinsey and coauthor of The Ecosystem Economy, shares insights from over twenty years advising tech, media, and telecom leaders. He discusses the shift from isolated companies to collaborative ecosystems, emphasizing that true value creation comes from mutual benefits, not just a supplier list. Atluri stresses the importance of clear roles, responsibilities, and customer-centric strategies for successful partnerships. He highlights how failing to adapt, like Nokia and BlackBerry, can lead to missed opportunities and value destruction.

This shift from industry sectors to customer-focused ecosystems may be the largest economic reorganization in history. What role will your company play? Global ecosystems are breaking down barriers separating traditional industries and organizing the economy around key customer needs. In this episode of Inside the Strategy Room, the co-authors of the new book The Ecosystem Economy: How to Lead in the New Age of Sectors Without Borders, explain how companies can secure their place in the ecosystem evolution. Miklós Dietz leads McKinsey’s strategy and corporate finance work within our Financial Services practice and Venkat Atluri heads up our Technology, Media & Telecommunications practice. Listen to episode 133. Digital ecosystems: Creating value in the new age of sectors without borders Join our LinkedIn community of more than 87,000 members and follow us on Twitter at @McKStrategy.  Explore more Inside the Strategy Room episode transcripts on McKinsey.com If you would like to receive alerts on our latest insights, you can sign up at McKinsey.com/scf Support the show: https://www.linkedin.com/showcase/mckinsey-strategy-&-corporate-finance/See www.mckinsey.com/privacy-policy for privacy information