Trish Wethman

Trish Wethman, former Chief Customer Officer at Best Egg, is a seasoned leader in customer experience transformation. In this engaging discussion, she shares insights on the vital integration of customer intelligence into business operations and how to align organizations around a unified customer vision. Trish reveals the disconnect between customer data and actionable strategies, emphasizes the role of AI in modern CX, and advocates for strong cross-department collaboration to enhance customer engagement and business performance.