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Tony Drockton
Entrepreneur and leader of Hammitt, a luxury handbag brand. He transformed Hammitt from a local secret to a digital and retail success.
Best podcasts with Tony Drockton
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9 snips
Apr 12, 2025
• 22min
The Future of American Luxury with Tony Drockton: An EOFire Classic from 2021
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Tony Drockton, the visionary behind Hammitt, transformed a local handbag brand into a digital sensation. He emphasizes that success is rooted in relationships rather than money. Drockton shares insights on micro-niching, highlighting the importance of targeting specific customer bases. He discusses innovative crowdfunding strategies and the balance of fun and strategy in entrepreneurship. Drockton also explores building community through his docuseries, 'Going Public,' underscoring the significance of passion and hard work in achieving lasting success.
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