Toby Brown

Kris Satkunas, Director of Strategic Consulting at LexisNexis, and Toby Brown, CEO at DV8 Legal Strategies, dive into the 2025 CounselLink Trends Report. They reveal rising partner billing rates, especially in M&A and regulatory work, while clients become savvier in managing costs. The conversation highlights a staggering 61% rate gap between large and mid-sized firms, influenced by the presence of pricing professionals. Toby brings skepticism about firm strategies as they navigate the shifting landscape of legal pricing and technology adoption.

Toby Brown, a legal pricing visionary, and Stuart Dodds, author and expert on alternative fee arrangements, engage in a thought-provoking conversation about the transformative role of GenAI in law. They dive into how AI challenges traditional billable hour models, emphasizing the need for firms to adapt to innovative technologies. Topics include the balance of tech efficiency and client communication, the importance of educating clients about AI, and the strategic investments needed for navigating the evolving landscape of legal services.

Toby Brown, known as the "Godfather of Legal Pricing," is a trailblazer in alternative fee arrangements and legal project management. He delves into the evolution of legal pricing, advocating for innovative strategies that move away from billable hours. Toby emphasizes the importance of viewing legal services as profit centers and discusses the challenges of transforming traditional billing practices. With a blend of humor, he contemplates food classifications while also addressing serious market trends shaped by technology, particularly in the automotive and personal injury sectors.