Toby Bennett, a Senior Lecturer at the University of Westminster, dives deep into the digital transformation of the music industry. He shares insights on the evolving corporate structures of major record labels and the challenges artists face in this landscape. Bennett discusses the intricate dynamics between commercial roles and creative aspirations, revealing the unique cultures within music organizations. He also highlights the tension between data analytics and artistic expression, showcasing how these elements shape the industry's future.

Toby Bennett, a Senior Lecturer in Media, Culture & Organisation at the University of Westminster, dives into the inner workings of major record labels in the digital age. He reveals how traditional structures are being reshaped by technology and innovation. The conversation touches on the challenges of rights management, the complex relationships within corporate cultures, and how passionate identities of music professionals clash with bureaucratic demands. Bennett also discusses the vital role of data analytics and its impact on creativity in signing new talent.

Toby Bennett, a Senior Lecturer in Media, Culture & Organisation at the University of Westminster, dives into the inner workings of the digital music industry. He discusses the evolving challenges for major record labels in adapting to digital change. Insights include the impact of contemporary capitalism and the complexities of rights management. Bennett also sheds light on corporate culture, emphasizing the balance between professionalization and cultural integrity. Engaging anecdotes about the dynamics at fictional Soniverse Records reveal the industry's competitive nature and the significance of creativity.