In this conversation, Tim Riddle, founder of Discover Blind Spots, offers invaluable insights into effective client communication. He highlights common pitfalls that agency owners face and stresses the importance of building genuine relationships over simply making sales. Tim shares his journey in starting his agency, the significance of recognizing communication blind spots, and the art of adapting messages to individual client preferences. He emphasizes that successful client engagement hinges on storytelling, active listening, and proactive relationship-building.