Tim Ohai, founder of Kopu Solutions and a growth architect, unpacks why most business strategies flop. He reveals that 95% of employees don't grasp their company's strategy, emphasizing the need for clarity and dynamic decision-making. Tim criticizes fear-based leadership, advocating for psychological safety and healthy tension to spur innovation. He introduces a framework prioritizing scope and alignment, and shares personal anecdotes highlighting the difference between stress and pressure in leadership, ultimately shaping more effective workplaces.