In this engaging conversation, Tim Maleeny, the President and Chief Strategy Officer at Havas and a mystery novelist, dives into the thrilling yet competitive world of advertising. He shares insights on creative collaboration, stressing the importance of trust and effective communication. Tim discusses how authenticity and emotional storytelling can enhance agency-client relationships, while emphasizing the need for curiosity and likability. With over twenty years in the industry, he reveals the delicate balance between creative integrity and client demands, making for a compelling discussion.