At some point, Tara Reed (@TaraReed_) decided that she didn't want to build a funded, scale-at-all-costs, move-fast-and-break-things type of business. The trouble was, by the time she realized this, she was already headed down that path with investors, employees, and high expectations. In this episode, I talk to Tara about quitting one business to pursue a new idea, bootstrapping her way to $5M in annual revenue, and what she's learned about the future of no-code from teaching others to build no-code businesses.Apps Without Code, Tara's business for teaching people to build businesses and apps without code: https://www.appswithoutcode.comFollow Tara on Twitter: https://twitter.com/TaraReed_Idea to Income in 60 Days, Tara's free webinar: https://www.appswithoutcodetraining.com/ewwebinar-1/?utm_campaign=indie-hackers

Tara & Katie discuss Taylor Swift and Rihanna's confidence, delegate challenges for entrepreneurs, energy in shaping confidence, and a fun celebrity entrepreneur quiz. They explore concert experiences, alter egos for growth, celebrity product promotion, building hype for product launches, and self-education in business management.

Tara Reed, founder of Apps Without Code, shares her journey of bootstrapping her company to an impressive $5M ARR. She reveals her strategic shift to prioritize profitability over rapid growth, scaling back revenue targets to create a sustainable business. The discussion delves into the advantages and limitations of no-code tools for MVP development, emphasizing rapid iteration and cost-efficiency. Tara also highlights essential mindset shifts for aspiring entrepreneurs, such as overcoming scarcity thinking and the importance of adaptability in the startup landscape.

Courtland Allen, a pivotal voice on equity splits, joins Tara Reed from Apps Without Code to dive into the world of startups. They discuss the complexities of transitioning from agency work to a SaaS model, including branding challenges and the nuances of co-founder equity splits. Additionally, they share insights on where to find innovative business ideas and recommend the best cities for bootstrappers, igniting inspiration for entrepreneurs navigating the startup landscape.

E1145 featuring Jason on the Slack acquisition: https://rb.gy/syqdgq E1146 featuring LAUNCH Accelerator Cohort 19's top 3 vote-getting companies: https://rb.gy/wjfft8 E1147 featuring Saastr's Jason Lemkin: https://rb.gy/yltewx E1148 featuring Apps Without Code's Tara Reed: https://rb.gy/21a6vd