Sylvia Lepoidevin
CMO at Kandji who joined as employee #4 and helped scale the company toward an $850M valuation; experienced in building marketing teams, product launches, brand-led growth, and applying AI to marketing operations.
Top 3 podcasts with Sylvia Lepoidevin
Ranked by the Snipd community
34 snips
Sep 18, 2025 • 53min
From Employee #4 to CMO: The Path to Marketing Leadership with Sylvia Lepoidevin, CMO at Kandji
Sylvia Lepoidevin, CMO at Kandji, shares her inspiring journey from employee #4 to leading a company worth $850M. She dives into the revolutionizing role of AI in marketing, enabling smaller, more efficient teams. Sylvia discusses strategies for impactful internal marketing, emphasizing storytelling to engage cross-functional teams. She also explores product-led growth strategies and the importance of aligning team autonomy with employer branding to drive success. Her insights into scaling and creative campaigns are both practical and motivating.
32 snips
Jul 24, 2025 • 51min
Kandji’s $1B Content Anchor and Distribution Strategy
Sylvia LePoidevin, CMO at Kandji, shares her journey from joining the company as employee #4 to leading its billion-dollar marketing strategy. She discusses the critical shift from targeting the 5% of buyers to engaging the 95% who aren't ready yet. Explore how internal influencers can amplify brand presence, the importance of early-stage metrics, and why marketing hackathons can accelerate ideas into action. Sylvia highlights the need for simplicity in tracking and shares insights on how AI tools will shape the future of marketing.
16 snips
Dec 5, 2024 • 53min
#199: Marketing Leadership | From Employee #4 to CMO: The Path to Marketing Leadership with Sylvia Lepoidevin, CMO at Kandji
Sylvia Lepoidevin, CMO at Kandji, shares her remarkable ascent from employee #4 to CMO, showcasing her expertise in marketing leadership. She discusses how AI is revolutionizing team efficiency and fostering smaller, agile groups. Sylvia also emphasizes the significance of effective internal marketing strategies to energize cross-functional teams. Her insights on storytelling in meetings and the successful launch of campaigns provide valuable lessons for aspiring marketers, highlighting the power of collaboration in driving brand growth.
