Susanne Mariga

In this engaging discussion, Susanne Mariga, a CPA and Certified Profit First Professional, shares her expertise on shifting how we view profit. She tackles the common misconception of income minus expenses equaling profit. Susanne emphasizes the need to flip that formula, urging entrepreneurs to prioritize profits first. Listeners gain insights on managing expenses, understanding allocation percentages, and defining personal success. Her humorous anecdotes and practical advice inspire a mindset transformation that promotes sustainable business growth.