In this episode, I sit down with high school college counselor Sharon Genicoff to explore the art of crafting an authentic personal brand for your college applications. Our conversation empowers students to present their unique qualities in a meaningful way, ensuring their college applications stand out and reflect their genuine selves. Tune in for invaluable insights on creating a compelling college application that truly represents who you are.

Bio

Sharon Genicoff, a highly accomplished high school counselor in New Jersey, possesses invaluable expertise in guiding students through the complex college admissions process. With a successful background as a Public Relations executive in Manhattan, Ms. Genicoff has catered to prestigious Fortune 500 companies and groundbreaking technology startups in Silicon Valley. This prior experience in marketing and public relations equips her with a remarkable advantage as a college counselor, allowing her to offer a distinctive approach that encourages students to shape their own brand as aspiring young professionals.

Sharon graduated from Syracuse University with a Bachelor's Degree in Communication and Rhetorical Studies. Additionally, she holds a Master's Degree in School Counseling from Montclair State University and possesses a Certificate of College Counseling from the esteemed University of California, Los Angeles.

She lives in New Jersey with her husband, two young daughters, and two cats. Follow Sharon on LinkedIn.

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