Steven Montgomery

Steven Montgomery, Founder and CEO of ResiBrands, began as a college dropout and now leads a revolution in home service franchises. He discusses the overwhelming choices new entrepreneurs face and how franchising can simplify those decisions. Montgomery emphasizes the speed and consistency franchising offers but warns it may not suit everyone, especially those with a creative vision. He also highlights the reliability issues customers face in home services and promotes the importance of overcoming self-limiting beliefs in entrepreneurship.

Steven Montgomery, founder of Resi Brands, shares his remarkable journey from college dropout to leading a multimillion-dollar franchise empire with over 450 units. He discusses the challenges and triumphs of bootstrapping, and the essential role of mentorship and teamwork in his success. The conversation reveals strategies for building a strong support system for franchisees, the importance of company culture, and how authentic branding can fuel growth. Steven also opens up about navigating jealousy in business while staying true to entrepreneurial aspirations.