
Steve Wunker
Innovation consultant and author focused on disruptive innovation; co-author of 'AI and the Octopus Organization' and founder of New Markets Advisors with extensive Fortune 500 experience.
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Jan 28, 2026 • 27min
Ep 764: Rewiring Organizations For AI
Steve Wunker, innovation consultant and author of AI and the Octopus Organization, explains why companies announce AI visions but deliver only small pilots. He describes the octopus organization metaphor, distributed innovation and AI-enabled teams. He also covers what holds transformation back, examples of success like HelloFresh, and how talent and culture must change to rewire firms for AI.


