Steve Schwab

In this discussion, Steve Schwab, founder and CEO of Casago, dives into the company's groundbreaking $128 million acquisition of Vacasa. He shares his unique journey from military service to building a successful business focused on owner satisfaction. Steve outlines how transitioning Vacasa to a franchise model will reshape the vacation rental management landscape. He emphasizes the importance of integrity and trust in brand integration and the challenges faced in creating a respected name in a competitive market.