Steph Cottrell

In this conversation, Steph Cottrell, a web and marketing consultant and founder of Blue Elephant Creative, shares her journey of rebuilding her business after experiencing profound personal loss. She discusses the toll of boundary-less collaborations that led to burnout and her realization of handling 90% of the workload. The two explore redefining success, prioritizing authenticity, and integrating family needs into business. Steph's father's illness became a catalyst for urgent change, urging her to refocus on solo projects and a clear niche.