Simon Scott

Simon Scott, a passionate producer and host in the neurodivergent community, dives deep into the world of superfanning. He shares how fandom becomes a vital part of identity and emotional regulation for many autistic individuals. Their intense interests create connections that are both comforting and community-building. Scott reflects on various fandoms, from Doctor Who to wrestling, describing how they enhance personal relationships and foster engagement. He also discusses the evolving landscape of podcasting as a unique way to explore and celebrate these cultural ties.

In this engaging discussion, Simon Scott, founder of Push Entertainment, along with Robyn Elton from Blackstar, Aaron Bogucki of Big Cookie, and Keziah Reed from Believe, share fresh marketing insights for artists. They advocate for building genuine fan communities rather than chasing viral success and emphasize 'random acts of kindness' as effective engagement strategies. The guests highlight the shift from traditional metrics to authentic connections, focusing on nurturing relationships over sheer numbers, thus reinventing music marketing for a new era.