In this insightful conversation, Simon Hayhurst, Chief Product Officer at Virta Health, recounts how a personal health journey sparked the company’s mission to reverse Type 2 diabetes. He dives into the evolution of their go-to-market strategy and the innovative blend of AI and human coaching for personalized care. Simon emphasizes the importance of starting small for true learning and crafting flexible product strategies. He also discusses how continuous retrospectives fuel growth and how AI is set to transform member experiences in healthcare.