Shrimanth Adla

Shrimanth Adla, Senior Director of Credit Risk at Comcast, dives into the complexities of managing credit and fraud risks in retail and telecom. He discusses the unique challenges these industries face and how AI can help differentiate between genuine credit issues and deceitful fraud attempts. Shrimanth highlights the need for a tailored approach to assess customer creditworthiness while maintaining strong relationships. His insights on balancing technological advancements with human oversight offer a fresh perspective on risk management strategies.