Shelly Nathan

Join Shelly Nathan, a social media strategist and creator, as she shares her expertise in crafting compelling short-form content across platforms like TikTok, YouTube Shorts, and Instagram Reels. She emphasizes the importance of capturing audience attention in the first few seconds and discusses strategies for maximizing viewer retention. Shelly also highlights the balance between new technologies and established tools, the significance of authenticity in brand partnerships, and the ways to diversify income streams through strategic analytics.