Shea Coakley and Josh Grab, co-founders of High Tide, share their inspiring journey of reinventing social drinking with cannabis-infused mocktails. They discuss the evolution of cannabis regulations and innovative technologies like nano-emulsification. With a focus on breaking stigmas, they highlight the increasing acceptance of cannabis in social settings and the rise of the cannabis beverage industry. The conversation touches on the transformation of dispensaries, the importance of flavor profiles, and the cultural shift embracing healthier drinking alternatives.