In this engaging conversation, Shai Eisenman, CEO and Founder of Bubble, shares her journey of disrupting the skincare industry. A prodigy in academia and entrepreneurship, she built a community of 4,600 Gen Z advisors before launching her affordable skincare line. Shai discusses the importance of retail partnerships over direct sales and how Bubble's products, priced around $15, maintain prestige-level quality. She emphasizes community engagement and innovative marketing strategies as key to her brand's success and expansion.