Shagen Ganason

Shagen Ganason, a global audit executive and author of The Storyteller's Ledger, shares insights on transforming data into compelling narratives. He emphasizes the importance of storytelling for auditors to create emotional engagement and make findings actionable. Shagen highlights how reframing risks can turn auditors from adversaries into advocates for stakeholders. He discusses practical tips for effective storytelling, such as understanding the 'why' behind data and using a structured narrative to resonate with audiences.