
Sergio Zyman
Former Chief Marketing Officer of The Coca-Cola Company
Best podcasts with Sergio Zyman
Ranked by the Snipd community

Feb 28, 2024 • 44min
Decoder Ring: The Gen X Soda That Was Just "OK"
Exploring the quirky soda OK, a product designed to embrace irony and skepticism towards traditional marketing. Discover the unconventional marketing tactics, eclectic brand creation team, and the legacy of rejecting mainstream success for authenticity.