Sebastian Zenker, a tourism professor at the Copenhagen Business School, shares his expert insights on the rising tensions between locals and tourists in Spain. He discusses how overtourism is fueling frustration in popular cities like Barcelona, with residents feeling overwhelmed by massive tourist traffic. Zenker explores innovative local initiatives aiming to prioritize citizen needs, the significant impact of platforms like Airbnb on community dynamics, and vital strategies for easing pressure on these cherished destinations.

Claudia, an Australian tourist, shares her unsettling experience of feeling unwelcome in Barcelona. She highlights the rising tensions between locals and visitors, revealing how economic struggles are driving locals to protest against tourism. Sebastian Zenker, a tourism professor, discusses the misguided anger directed towards tourists instead of government policies. They explore the impacts of platforms like Airbnb on housing and suggest strategies like entry fees to ensure that tourism benefits local communities while promoting positive interactions.