Sean Fitzpatrick

Former New Zealand rugby captain Sean Fitzpatrick discusses the All Blacks culture, mentality, and values in creating a brand. He reflects on the challenges in rugby, the transition to professional sport, and the impact of individuality in a team-focused environment. The conversation also touches on personal brand opportunities, mental toughness, and the transformative power of sports.

Sean Fitzpatrick, a legendary All Blacks captain and current Chairman of the Laureus World Sport Academy, shares captivating stories about his rugby career and life after sports. He discusses transformative leadership principles and the legacy of icons like Jonah Lomu. Fitzy reflects on the emotional impact of rugby and its power to unite communities, while emphasizing resilience and personal growth. He also highlights initiatives helping at-risk youth through sports, showcasing the profound social change that rugby inspires.