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Sean Ellis
Co-host of OPERATORS known for high-energy interjections, sponsor reads, and conversational banter while interviewing founders about ecommerce and brand growth.
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Jan 15, 2025
• 1h 5min
Sean Ellis on the Evolution of Growth, PMF, and Testing in the AI Era
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Sean Ellis, a growth marketing expert and the original creator of "growth hacking," discusses vital insights on product-market fit and sustainable growth. He introduces the Sean Ellis Test for gauging customer attachment. The conversation reveals how AI accelerates growth but can't replace foundational business principles. Sean emphasizes retention and organic word-of-mouth as true growth indicators and underscores the importance of tailored customer onboarding. He also shares strategies to navigate the complexities of an AI-influenced market.
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