Scott Peacock

Scott Peacock, Director of Tourism Marketing & Communications at Visit North Carolina, discusses the ongoing recovery efforts in Western Carolina post-Hurricane Helene. He highlights the importance of tourism in revitalizing the local economy and shares tips for travelers looking to support the region. The conversation also emphasizes the resilience of local businesses and artisans, the restoration of iconic landmarks, and the charm of agritourism, making a compelling case for visitors to experience the state's unique offerings.