Scott Gorlick

Scott Gorlick, employee #99 at Uber, shares insights from his six years driving the company's growth. He reveals the driver acquisition playbook that brought in 1 million drivers and the unique strategies for expanding into new markets. Gorlick discusses how promotions influenced demand and why Uber often let Lyft test markets first. He reflects on leadership lessons learned from Travis Kalanick and the possible trajectory Uber could have followed under his guidance, highlighting the culture and followership he cultivated.