Scott Brandley

CEO of Shopper Approved and Trust Guard, with a 26-year career in software and a Cialdini-Certified Ethical Influence background. He also hosts a religious podcast called “Latter-Day Lights”.

Best podcasts with Scott Brandley

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11 snips

Aug 9, 2024 • 51min

The Hidden Truth About Reputation Management with DJ Sprague

In this discussion, DJ Sprague, an expert in online reputation management, and Scott Brandley from Shopper Approved share valuable insights about eCommerce strategies. They emphasize how customer reviews are pivotal for building trust and driving sales. The conversation highlights the significant influence of Amazon's review system on consumer expectations. Listeners learn actionable strategies for enhancing brand credibility, including how to turn negative reviews into conversion opportunities and integrating social proof for optimal impact in the digital marketplace.

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