Scott Alexander

Scott Alexander, owner of Jairus Marketing, shares his journey of transforming a failing agency during the pandemic. He discusses the challenges he faced, including a toxic work culture and significant revenue decline. Scott delves into the importance of customer retention and adapting marketing strategies for the healthcare sector. He highlights the emotional shifts in company culture post-acquisition and emphasizes the need for transparency and team alignment to foster a supportive environment. Together, these insights offer a roadmap for overcoming adversity in business.