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Sarah Parker
SVP, Global Customer Success at BetterUp. Formerly VP of Customer Success at UiPath, she focuses on workforce transformation and creating new market categories.
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May 21, 2025
• 34min
Should We Ease the Workload of Superhero CSM? Ft. Sarah Parker (Betterup)
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Sarah Parker, SVP of Global Customer Success at BetterUp and former VP at UiPath, discusses the pressing need to transition from high-touch to low-touch customer connections. She highlights how coaching empowers leaders and the challenges of maintaining customer engagement in a post-pandemic world. Parker elaborates on balancing free and paid services, advocating for a shift from reactive support to enabling customer ownership. She emphasizes the evolving role of Customer Success Managers as they adapt to demanding workloads while articulating their value within organizations.
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