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Sarah Owen
Futurist and trend forecaster. Specializes in horizon scanning and identifying signals of change, with expertise in youth culture and sociological trends.
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Apr 15, 2025
• 45min
LIVE from SXSW: Spotting signals in noise
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Joining the discussion is Sarah Owen, a renowned futurist and trend forecaster specializing in youth culture and sociological change. She shares insights on navigating uncertainty and the importance of identifying critical signals in data overload. The conversation explores futures thinking and its relevance to career advancement, delves into the differences between megatrends and microtrends, and emphasizes storytelling's role in shaping societal views on well-being. Listeners gain practical strategies to harness these trends for a better understanding of the future.
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