Sarah Cook

In this engaging discussion, Sarah Cook—a former naturopathic clinician and StoryBrand Certified Guide—dives into marketing strategies tailored for the health and wellness sector. She emphasizes the importance of differentiation in crowded markets, advocating for niche focus to meet specific client needs. Learn how crafting clear messaging and unique problem-solving can elevate visibility and engagement. Sarah also touches on the significance of transparent communication in navigating the complexities of health marketing while staying compliant.