Sandy Sigal

Sandy Sigal, President and CEO of NewMark Merrill Companies, shares insights from his decades of experience in retail real estate. He discusses the slow technological adoption in the industry and how tools like geofencing are crucial for understanding customer behavior. Sandy highlights the resilience of retail post-COVID and why community shopping centers are thriving. He also emphasizes the importance of tenant relationships, data-driven decisions, and the evolving landscape of investment in retail, particularly in previously underserved areas.