Sandra Elisa Loofbourow

Sandra Elisa Loofbourow, a sensory coffee expert and Director of Coffee Content at The Crown, shares her journey of developing sensory skills in coffee tasting. She emphasizes the crucial role of scent in coffee quality and the importance of calibration in personal tastes. The discussion covers the emotional connections to scent, the necessity for consensus in pricing, and practical steps to enhance sensory experience. Sandra provides insights into resources for improving aroma perception, making it an essential listen for coffee professionals.