Samantha Power

Samantha Power, a mortgage broker and social media expert renowned for her TikTok influence, discusses the nuances of social media marketing and its role in the mortgage industry. She examines the aftermath of recent Canadian mortgage guidelines and questions why rural homes can be more expensive than city properties. The conversation covers financial literacy challenges for younger generations, the importance of honesty in online communication, and the impact of social media on various demographics, advocating for a more supportive online environment.