Sally King, a medical sociologist and founder of menstrualmatters.com, dives into the misconceptions surrounding PMS and the historical myths linking women's behavior to hormonal changes. She critiques the stigma of being labeled 'hormonal' and urges a reassessment of menstrual education. King highlights how stereotypes, especially regarding race, influence perceptions of women's health. She calls for better understanding and communication about menstrual health, aiming to empower women and dispel damaging narratives in society and medicine.