Roy Schwartz

Roy Schwartz, co-founder and CEO of Axios HQ, discusses transformative strategies for internal communication. He emphasizes the importance of reducing email clutter by focusing on key messages. Roy shares insights on creating engaging internal publications, balancing brevity and personality, and implementing AI tools to streamline communication. He advocates for starting with one big item in messages and infusing excitement to enhance engagement. Learn how effective internal communication can foster innovation and improve organizational culture.

Roy Schwartz, co-founder of Axios and co-author of Smart Brevity, shares his expertise on concise communication. He reveals how to eliminate fluff in writing and offers transformative strategies for impactful messaging. Listeners learn to visualize their audience, craft compelling updates, and master information hierarchy. Schwartz emphasizes the magic formula of 'What's New' and 'Why It Matters' to enhance engagement. He also discusses the importance of infusing personality into communication, creating connections and fostering an effective organizational culture.