Robert Lukoszko, founder of Stormy AI, dives into the evolution of creator-based marketing, emphasizing the importance of engaging content over audience size. He showcases how their AI agent automates the outreach process, from research to negotiation, making influencer collaboration easier. Listeners learn effective TikTok and YouTube strategies, the value of hiring UGC creators, and how to build trust through effective communication. Plus, Robert shares valuable insights on pricing strategies that leverage AI for efficient and scalable marketing.