Rob Zambito

In this conversation, Rob Zambito, founder of Success Scaled Consulting and a three-time VP of Customer Success, shares his expertise in transforming CS teams into proactive revenue-generating engines. He emphasizes the significance of behavioral psychology in understanding customer decisions, driven by cognitive biases rather than logic. Discover the value of aligning team efforts with executive goals, using effective communication to secure leadership respect, and recognizing diverse personas within teams for better engagement and success.